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Lesson Plans
Most lesson plans are designed for secondary grades. Elementary lessons are marked with (E). All projects help develop studentsí literacy and critical thinking skills.
- All subject areas
- Advertising
- Health
- Internet
- Mixed media
- News
- Public Service Announcements
- Stereotypes
All Subject Areas
Media Literacy Lesson Plans
Lesson plans for all grade levels on all facets of media literacy.
Media Awareness Network
Practical teaching units and classroom activities for media education.
Lesson plans are searchable by grade level and topic.
Advertising
Media Awareness Network
• Search by grade level for lesson plans on advertising and
marketing.
• The
relation between sports figures and advertising are also available
in grade level lesson plans.
Teen Aware: Sex, Media and You
Based on Washington's nationally acclaimed Teen Aware Project,
this site offers a vast collection of curriculum resources for
adults working with teens in this mediated world.
Advertisers: Interpreters of our Dreams?
This WebQuest asks students to explore the means by which businesses
influence their thoughts and actions."
Cyberganda Advertising
In this WebQuest students investigate advertising techniques and
prepare an advertising campaign for a product.
Ad Dissection 101: Exposing Media Manipulation
In this WebQuest students analyze advertising techniques, then
create their own ads.
Adbusters Culture Jammers
From the folks who bring us 'Buy Nothing Day', ads against ads,
or, more properly, against the materialistic mindset. A good
site for showing students
a contrasting point of view.
The Junk Mail Explosion: Why You Buy and How Ads Persuade
This activity is designed to increase student awareness of persuasion tactics used in 'junk mail' advertising.
Stereotypes
Critical Media Literacy: TV Programs
This lesson provides a platform in which students can critically
analyze popular television programs. The media has a huge effect
on popular culture. Television programs underscore stereotypes
of various groups
of people. By looking at the media critically, students develop
an awareness of the messages that are portrayed through the media.
Media Awareness Network
• Grade level lesson plans, which explore popular culture and its
power to make people conform to its whims.
• Grade level lesson plans on stereotyping ñ how people and characters are
portrayed throughout the media, including cartoons.
Violence and Crime
Violence in the Media
Understanding persuasive writing.
The Violence formula: Analyzing TV, Video and Movies
There is a basic formula to the portrayal of violence in TV, movies
and video. Here are the three basics of the formula, plus questions
to help you recognize them.
Teacher Talk ñ Television
and Violence
Students will record, analyze, and interpret data on television violence
Media Awareness Network
• Grade level lessons which examine violence on television, in video
games and sports and help students understand how they are effected by media
violence.
• Search by grade level for lessons, which help students understand
the link between crime portrayed in the media and how they view crime in
the real world.
Health
Media Awareness Network
• Search by grade level for lessons on body image, gender stereotypes
and prejudice.
• Lessons on gender portrayal are also available
to search by grade level.
Sexuality Education Lesson Plans
Lesson plans organized by grade level, K-12. Includes lesson plans
involving prejudice and gender stereotyping.
Media Awareness Network
Grade level lesson plans on the selling of obesity, special effects
used in selling food, and nutrition awareness (based on Canada's Food Guide).
The Best Birthday Present Ever
In this lesson, students will gather basic facts about tobacco addiction,
including cigarette ingredients, physical effects, tobacco advertising,
and how to quit.
Effects of Lung Disease
Scroll down to Truth in Advertising. Encourage students to become
media literate about cigarette advertising. Discuss the conflicting
messages about smoking from advertising, the media, movies and
television, and
health organizations. How do these different sources influence
adolescent smoking?
Public Service Announcements
Cause
Celebre: Using Celebrities in Media Campaigns Targeting Teens
In this lesson, students create public service advertisements featuring
celebrities to address common concerns among teenagers in their
communities. Students then conduct market research to consider the effectiveness
of their
advertisements.
Public Service Announcements
Students complete health projects with the creation of public service
announcements. Assessment form included. Develop Your Argument
Understand the difference between commercial and social marketing
advertisements such as public service announcements.
News
Media Awareness Network
• Search by grade level for lesson plans which explore facets of
broadcast news.
• Search by grade level for lesson plans on consumerism,
which introduce students to the effect the media has on their perception
of the world.
How Media Shapes Perception
In this standards-based unit high school students explore media
bias, emotional impact of the news, and the influence of the
media on children.
Internet
Media Awareness Network
• Search by grade level for lesson plans which introduce the Internet,
deconstruct web pages, and examine online marketing.
• Lesson plans
can also be search by privacy ñ how much privacy do students have from marketers, the government?
Web Page Evaluation
Internet lesson plans, tutorials and resources including several
on web page evaluation.
Mixed Media
- Search by grade level for lesson plans on societal and ethical issues and how the media effects studentsí perception of them.
- Grade level lesson plans addressing the influence movies have on our lives and provides an awareness of many facets of the movie industry.
- High school lesson plans, which explore the culture and influence of popular music.
- Students at all grade levels can learn how newspapers and magazines are constructed and then create their own publications. Lessons explore various ways that news is presented and how diversity is portrayed in news publications.
- A large collection of grade level lesson plans to help students understand the television and radio business; the guidelines which effect their programming, and their influence on viewers.
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